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Announcing the New Tiffany.com
<b>Redesigned site showcases the jeweler’s renowned heritage and legendary collections</b> </p>
Tiffany & Co.
October 21, 2013 9:00 AM
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<p><strong><a href="http://www.jewelrytiffany.com">tiffany</a></strong> <p><strong><a href="http://www.jewelrytiffany.com">tiffany outlet store</a></strong> NEW YORK--(BUSINESS WIRE)--
<p><strong><a href="http://www.jewelrytiffany.com">cheap tiffany & co</a></strong>
Tiffany & Co. announces the redesign of tiffany.com, a dynamic portal to
the jeweler’s legendary collections, with interactive pathways to
explore its celebrated heritage and prominence in the worlds of design,
glamour and true love.
</p>
<p><strong><a href="http://www.jewelrytiffany.com">tiffany outlet</a></strong>
The new tiffany.com (#TiffanyNewSite and @TiffanyandCo) is designed as a
personal invitation to visit Tiffany & Co. for a quick shopping trip or
to explore the site’s many stories on the company’s milestones and
masterpieces, as well as the beauty and excellence of Tiffany today.
Stunning high-resolution visuals create a vivid environment, where users
may customize searches by category, designer, price, materials and
gemstones, with enhanced zoom capability and myriad views of jewelry on
models and in videos.
</p>
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The site’s new sections focus on Tiffany & Co. as founder of American
luxury and its evolution as one of the world’s preeminent jewelers. <b>Blue
Book</b>, the company’s collection of spectacular couture jewels, is
showcased as never before. These rarest of creations, the pinnacle of
the jeweler’s art, are illuminated with breathtaking imagery, including
scenes from the Tiffany Workshop above the Fifth Avenue flagship store,
where these extraordinary jewels are brought to life.
</p>
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As the jeweler synonymous with diamonds and love, Tiffany expands the <b>Engagement</b>
section with a wealth of information that leads users to the perfect
ring. Services include a gemologist’s video and review of Tiffany’s
quality standards that exceed the 4Cs, with clear distinctions as to
cut, color, clarity and carat weight. The site also allows users to
choose a ring, specify carat size and skin tone and view it on a model’s
hand; or download Tiffany’s Engagement Ring Finder app (for iPhone ® ,
iPad ® and Android™), where they can select and share rings.
</p>
<p>
Diamonds are a key topic of <b>Sustainability</b> that highlights
Tiffany’s standing as the industry leader in sourcing gemstones and
precious metals only from mines who share the company’s core
beliefs—protection of the environment, respect for human rights and
support for the communities in which it does business.
</p>
<p>
The <b>World of Tiffany</b> looks at fashion and glamour from specific
points of view: <b>Tiffany Style</b> has the inside story on the newest
jewelry designs, sharing space with Tiffany designers (the ravishing
jewels of Jean Schlumberger, the revolutionary creations of Elsa
Peretti) and videos. <b>The Latest</b> goes global, covering celebrity
culture, Tiffany diamonds on the red carpet and the excitement of
opening Tiffany stores from Hong Kong to Paris.
</p>
<p>
In addition, the <b>World of Tiffany</b> covers <b>The Tiffany Story</b>,
a timeline of the company’s history from its founding in 1837 in New
York City, as well as What Makes Love True, with stories of real-life
couples who recall—on film and in photographs—the thrill of it all.
</p>
<p>
This big-picture view of Tiffany & Co. also includes the pleasures of <b>dining
and entertaining</b> at home. Through beautifully styled scenarios—a
formal dinner, afternoon tea, holiday feast, wedding brunch—users may
discover the world of Tiffany china, crystal, sterling silver flatware
and accessories that define the art of living well.
</p>
<p>
Tiffany & Co. operates jewelry stores and manufactures products through
its subsidiary corporations. Its principal subsidiary is Tiffany and
Company. The Company operates TIFFANY & CO. retail stores and boutiques
in the Americas, Asia-Pacific, Japan, Europe and the United Arab
Emirates and engages in direct selling through Internet, catalogue and
business gift operations. For additional information, please visit
Tiffany.com.
</p>
<p>
TIFFANY & CO., TIFFANY, T&CO. and TIFFANY & CO. SCHLUMBERGER are
trademarks of Tiffany and Company.
</p>
<p>
iPhone and iPad are registered trademarks of Apple Inc.
</p>
<p>
Android is a trademark of Google Inc.
</p>
<p> </p></p>
Contact:
Tiffany & Co. Carson Glover, 212-277-5917 carson.glover@tiffany.com
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